0000003372 20W 2SWS SE Advanced Seminar - Management of Business Strategies (IN2107, IN4956)   Hilfe Logo

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Advanced Seminar - Management of Business Strategies (IN2107, IN4956) 
Winter semester 2020/21
Informatics 17 - Chair of Information Systems and Business Process Management (Prof. Rinderle-Ma)
(Contact information)
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The lecture focuses on the central elements of leadership and the development and implementation of strategies in international operating companies. The students will learn by means of practical examples, e.g. from the automation industry, chemical industry and the automobile industry,
- which kind of different strategies exist within a company in order to attract customers and to squeeze competitors out of the market,
- how to formulate a strategy development process within companies and how to introduce the corresponding process of changes within respective companies,
- how to implement an elaborated strategy in a company, how to measure the progress and how to derive on the basis of this information a controlling concept for the respective manager.
The lecture aims to prepare the attending students for a possible future position with leadership responsibility. In principle, they should be able in the future to establish systematically a strategy process into a company as responsible managers.
Attending all lectures is mandatory and required to successfully pass the course and to be admitted to take the oral exam. Practical experience is beneficial.
Für die Anmeldung zur Teilnahme müssen Sie sich in TUMonline als Studierende*r identifizieren.
Note: You can register for the master seminar via the matching system.
Please Note: Please send a motivational sentence (maximum 280 characters), CV and Transcript of Records from TUMonline to leonard.przybilla@in.tum.de until 11.02.2019. For more details, see & quot; Content Requirements (Expected Knowledge) & quot;
Ahead of the course, relevant literature that is neccessary to prepare for the lectures will be provided to the students via the moodle platform.
Online information
e-learning course (moodle)